B2B eMagazines
Commissioned by: Mouser Electronics, a distributor of semiconductors.
Target audience: Buyers of semiconductors
Purpose: To provide the buyer an exciting and enjoyable format with technical product information.
Description: An interactive pdf with links and videos of product information, styled in the branding of the manufacture it features.
How it’s done: The content coordinator supplies an excel file of the TOC, word documents for the articles, branding guidelines from the manufacturer. Layouts are done in InDesign and interactive pdfs are exported for review. Client revisions are sent in an annotated pdf. Client receives a final interactive pdf to upload to their website.
Click any cover to see the whole publication.
B2B ePublications
Commissioned by: Build Show Network, a YouTube video series
Target audience: Residential home builders
Purpose: To provide contractors information about the products of The build Show Network sponsors.
Description: An interactive pdf with links and videos of product information, styled in the branding of the manufacture it features.
How it’s done: The content coordinator supplies word documents for the articles and branding guidelines from the manufacturer. Layouts are done in InDesign and interactive pdfs are exported for review. Client revisions are sent in an annotated pdf. Client receives a final interactive pdf to upload to their website.